Social Media
Why is social media important for businesses?
Without any social media presence, your business could
only be unlocking 40% of its potential customer base.
A recent study shows that 5.66 billion users are active on social media channels, driving over 60% of global product discovery in 2026. Most people are on social media multiple times a day, offering your business multiple opportunities to connect with new audiences, and to nourish existing ones.
❋ Showcase Your Business to an Active Audience
Social media users are already online. Deliver your business through organic or paid social activities to new audiences without them having to come to you.
❋ Connect with Future and Existing Customers
Customer servicing made easy by meeting your audience where they’re already at. Publicly responding to your audience through your social channels increases the trust, reliability, and genuineness of your business in a world of AI uncertainty.
❋ Better Understand Your Audience and Their Needs
Social media platforms offer the benefit of analytical data to better understand your audience’s demographics, such as age, location, interests, and more. This can help you tailor messaging and, in some cases, shape the future direction of your business.
❋ Promote Your Unmissable Information and Products
Limited-time deal? Promote it.
New products? Promote it.
Company news? Promote it.
Social media gives you unlimited space to showcase your business in the way you want to.
Certified by Meta, you know that Locally Grown Marketing offers support your business can rely on, qualified to:
Help businesses set up and run effective adverts on Meta platforms
Advise on campaign strategy and improvements
Navigate through Meta's "Learning Phase" and what this means
Offer insight into the "Meta advantage" suite of tools
Educate businesses on Meta's restrictions for ads
Show businesses how to limit what their ads appear next to
Recommend the best approaches to get the most back from adverts
Help understand Meta's reporting metrics
Organic vs
Paid Social
Both organic (free) social media and paid social media play a vital role in your presence. Not sure where to start? Get in touch for your free consultation.
View My Most Recent Work
Jon Chorley Plumbing
and Heating Services
Work delivered:
Campaign Concept
Campaign Design
Campaign Build
Campaign Optimisation
For this project, my client had become qualified to install Air-Conditioning and wanted to run some paid social media ads to promote his new service during a heatwave.
I worked with my client to ensure the ads reflected professionalism, but also realistic triggers in which Air-Conditioning would be considered.
As his business was new to social media, we targeted a broad audience to help him better understand who his target audience should be, and tested three different types of messaging.
This resulted in a cost per lead of £6.48, each lead with a potential revenue of at least £700.
Ad creative previews:
“I contacted Locally Grown Marketing to help me reach a new audience after recently becoming qualified to do Air Conditioning. Within moments, the ideas and creativity Scarlett came up with for these adverts came flying in. I couldn't get over how good her ideas were straight off the bat. She gave me complete confidence in her abilities, and what she produced blew me away. In addition to the ads, she even helped me set up a Facebook business page. The advertisements worked a dream! I had multiple business enquiries the same day the advert went live. She certainly knows her industry and craft. Cant recommend any higher for personalised and thorough marketing advice. “
Jon Chorley, Jon Chorley Plumbing and Heating Services
How It Works
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Reach out using the contact form at the bottom of this page, or by emailing me directly at hello@locallygrownmarketing.co.uk
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We will discuss your business in more detail to help me get a feel for you and what you do. If you have any specific requests, existing logos, imagery, icons or colours, I will ensure these are used to shape the feel of the social requests to align with your branding.
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We will discuss what you need assistance with, whether this is a one-off campaign, how to set up a page to reflect your business, ongoing assistance running your social presence, or an audit of what you do with recommendations of how to elevate.
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Once we are both confident in what is intended to be delivered, I will write this up for you into a quote, to ensure you are confident in the price, and reassured that there will be no unexpected costs.
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Once the quote and scope of work has been agreed, I will start your project, keeping you in the loop of its progress to ensure we reach the agreed deadline. Once complete, you will have a chance to review and let me know of any changes required to ensure you’re happy and confident with the end result.
If any live optimisations are included in the scope of work, these will be performed, keeping you up to date with any information you require during the process.
Contact
Interested in learning more? Just share a few details, and I’ll be in touch soon.